News

19 second cup stockhousenews 166x206
SECOND CUP (T.SCU) PUTS QUALITY FIRST WITH LAUNCH OF NEW LOOK
Stockhouse
It's not easy, as a small cap company, to push your way to the front of an established industry.
18 SecondCup-brews-up-a-new-concept-store strategy thumb-166x206
SECOND CUP BREWS UP A NEW CONCEPT STORE
Strategy Online
Second Cup is brewing up a refresh of its cafe's that it says puts coffee back at the forefront of the guest experience.
17 Coca-Cola Zero-turns-athletes-into-actors-in-new-campaign MarketingMagazine thumb-166x206
COCA-COLA ZERO TURNS ATHLETES INTO ACTORS IN NEW CAMPAIGN
Marketing Magazine
And introducing NHL star Jordan Eberle as Kevin Wheeler...
16 ShopperInnovationAwards Out-of-the-box-retail-strategy thumb-166x206
SHOPPER INNOVATION AWARDS: OUT-OF-THE-BOX RETAIL
Strategy Online
RBC reinvents 'retail' banking. The financial services category is a difficult one to transform.
15 Hot at 175-LouLouMag thumb-166x206
HOLT RENFREW:
HOT @ 175
LOULOU Magazine
Holt Renfrew's still got  it! Setting trends and making a sartorial splash, Holts may be turning 175 but it's hotter than ever.
14 HoltRenfrew-175Anniversary Diet Coke FashionMag thumb-166x206
HOLT RENFREW 175 ANNIVERSARY DIET COKE
Fashion Magazine
We might as well pitch a tent and set up camp outside Holt Renfrew's sleek Bloor St. entrance, because come September, it will be the place to be.
2 strategy-magazine march-2012 shopper-marketing-forum news-thumb-166x206
THE SHOPPER MARKETING REVOLUTION 
Strategy Online
Whether it's the advent of mobile changing the in-store experience, the influx of new 
competitors like Target, or simply the way online has changed the way we shop, everyone 
is suddenly talking about shopper marketing.
1 big-box-shrinkage-in-a-post internet-world canadian-retailer spring news-thumb-166x206
BIG BOX SHRINKAGE
IN A POST-INTERNET
WORLD
Canadian Retailer
Retailers are increasingly realizing that to satisfy today's ever-changing customer with personalized and convenient service, big isn't always better.
3 the-power-of-the-penny strategy news-thumb-166x206
THE POWER OF
THE PENNY
Strategy Magazine
Tara O'Neil
As designers, we seek out retailers who want beautiful interiors and clever, interactive experiences.
4 integrated-approach-crucial-to-brand-messaging canadian-retailer holiday-2011 news-thumb-166x206
INTEGRATED APPROACH CRUCIAL TO BRAND MESSAGING
Canadian Retailer
Focused efforts by retailers and their partners to marry in-store design with suite of marketing elements ensure consistency and effectiveness of brand delivery.
5 strategymag march2011-lr news-thumb-166x206
RETAIL DESIGN ON
THE FRONT LINE
Strategy Magazine
Interactive tech is beginning to seep into retail spaces, merging the brick and mortar experience with the efficiency of online navigation to create new media platforms.
6 rbc-debuts-new-retail-store-concept the-financial-brand news-thumb-166x206
RBC DEBUTS NEW RETAIL STORE CONCEPT
The Financial Brand
RBC Bank is taking a fresh look at the bank branch experience with its new "Retail Store" concept, featuring interactive advice areas, touchscreen technology and more open space for customers.
7 document-branch-of-the-future-banktech-website news-thumb-166x206
BRANCH OF
THE FUTURE
Banktech.com
RBC says its new 'retail store' design seamlessly integrates channels to allow customers to bank however they choose.
8 canadian-retailer rbc news-thumb-166x206
WHAT'S IN STORE
FOR 2011
Canadian Retailer
While the recent economic slowdown may have affected retail sales, its steady recovery in 2010 has fostered fresh ideas and a revitalization of traditional retail design.
10 royal-bank-offers-service-with-a-high-tech-touch thechronicleherald-article news-thumb-166x206
ROYAL BANK OFFERS SERVICE WITH
A HIGH-TECH TOUCH
The Chronicle Herald
The Royal Bank branch on Quinpool Road in Halifax has been transformed into a high-tech retail banking store.
9 a-canadian-brand-proves-generic-packaging-can-be-beautiful good-design-article news-thumb-166x206
A CANADIAN BRAND PROVES GENERIC PACKAGING CAN BE BEAUTIFUL
Good Design
Launching new packaging design is almost dangerous in today's market as consumers will eviscerate its look until a brand retreats to the drawing board.
11 royal-bank-of-canadas-futuristic-new-stores-blend-self-service-with-assisted-service financetech-article news-thumb-166x206
RBC'S FUTURISTIC NEW "STORES"
BLEND SELF-SERVICE WITH
ASSISTED SERVICE
FinanceTech.com
Microsoft Surface and Cisco telepresence help Canadian branch staff ease customers into online channels and in-depth financial discussions.
12 rbc-unveils-new-branch banknerd news-thumb-166x206
RBC UNVEILS NEW BRANCH
BankNerd.ca
Royal Bank of Canada (RBC) is taking your banking experience to a new level as they continue to introduce 
innovative products to the Canadian market. RBC has recently unveiled their new RBC Retail Stores, a new retail store concept which offers a fresh take on the bank branch experience.